From the start, this logo design project was meant to be used across multiple mediums. With this in mind, I drafted various sketches for the client to choose from. The chosen design mimics the unique architecture that the historic museum is housed in, while remaining clean and readable.
The possibilities that come to mind when hearing the words ‘fire’ and ‘museum’ are vast. The design had to be specific enough to match the niche museum, interesting enough to entice a wide variety of potential customers, and professional enough to uphold the importance of the business within the community.
The final logo was used to create matching stationary for the museum staff to use. It was also placed on many new items that are sold in their store, as well as featured on their social media pages. This allows the museum to maintain a cohesive brand across multiple channels, as well as forge new connections with their customers via promotional products.